This SEO & AI System Diagnostic analyses four things that standard SEO audits miss: strategic feasibility, organisational maturity, product-market fit and, new, AI-selectability.
This diagnostic is carried out by Ramon Eijkemans, a Dutch SEO and AI-SEO specialist with twenty years of experience in enterprise and big-site SEO for organisations including DPG, Center Parcs and Philips.
A comparison:
| Standard SEO-audit | System Diagnostic |
|---|---|
| Huge lists with technical errors (broken links, missing meta tags, crawl errors, and so on) | Focused analyses why technical fixes do not lead to growth |
| Keyword gap analysis for 23471298734 keywords | Assesses whether an AI finds your content useful, and so CAN select it |
| Unstructured or categorized list of recommendations, in a 80-slide powerpoint or 50MB spreadsheet | Structured measurement: 5 categories and about 10 weighted grades per category |
| Usually automatically white-label generated by a standard SEO tool suite | Hand-made by someone who knows what works and what doesn;t |
In short: this analysis is something altogether different from a standard SEO audit.
Structured, at strategic level, repeatable with grades, and strongly focused on modern SEO, including how suitable your content is for AI.
Choose this when:
You believe that how suitable your content is for an AI/LLM should be a standard part of the analysis
You suspect the problem runs deeper than the common SEO audit tools (Screaming Frog, Ahrefs, and the like) can detect
You realise that SEO does not operate in a vacuum, and that organisation, product and capacity questions need to be clear before priorities can be set
Do NOT choose this service when:
You only want a technical checklist
Your budget is below €8,000
You have no capacity to implement recommendations
You already know what is wrong and only need execution
Presentable. PowerPoint-ready.
LLM-Utility analysis of a representative group of product and service pages. How findable and usable is your content for AI? In a clear spreadsheet. With grades and tips for improvement.
System analysis. Product-market fit, service, organisational maturity, recurring blockers. Also in a spreadsheet with grades.
Weighted grade. Everything summarised in one grade. With substantiation.
Stakeholder briefing: presentation to team and/or management. Answering questions. Alignment on the priorities that follow.
Optional: benchmark of this analysis against a few key competitors.
Scores are assigned and weighted per system category. Topics such as "What you say" and "What others say" relate directly to AI. Technical & design health covers classic SEO, but also design and usability.
A sharp measurement that genuinely helped to bring focus straight away, and the results after the optimisations are very good.
Bart Pinnock, Spotto.be, Product lead
Usually one or two meetings; we take as much time as needed for a clear picture. We discuss your situation, goals, your product, customer satisfaction, the added value of your offering. Maturity level. Blockers.
Optionally we also discuss competitors and their strengths and weaknesses in the eyes of your prospects.
Hard questions. But so important.
The research phase comes second, and takes about two to three weeks. We analyse: SEO, AI-utility of content, operational systems, SWOT analyses. The whole lot.
We weigh the factors and assign grades.
Together that forms a report, with grades, substantiation, and a final grade.
We talk you through the results. Best done straight away with the relevant stakeholders.
The discussion starts right there: what does this mean for us? What are the options?
| Type | Rate | Description |
|---|---|---|
| SEO & AI System Diagnostic | € 8000 p/s | |
| Concurrent erbij | € 3000 p/s |
